RETAIL AUDIT
The Holy Grail
of FMCG Brands
How It Works
Spoiler alert,
the key is in wider coverage
Retail audits are examinations of specific retail stores conducted by individuals using devices with a software/App that receives and transmits data, which results in real-time readings with the goal of gathering information regarding the brand's items' health.
The key to a successful Retail Audit practice is to cover an area as large as you can, monitoring and reporting all of your operating zones so you can easily know how you’re performing regionally, nationally & internationally
And that’s where we come in. ScoreCarts offers you a massive coverage of, reporting all of the areas where your products circulate and giving you an insight on where are your weakest & strongest links to help you improve your OSA, expand your distribution & beat your competitors.
Contact us today and step up your game.
A Wide Range Of Intel
FMCG brands
frequently using volume and value sales as their
primary metrics of success, and when you conduct
periodic retail audits and market visits, you gain
access to a wealth of additional data and insights
that are directly linked to your products sales.
Types of data we deliver to brands include:
- OSA (On Shelf Availability)
- SOS (Share Of Shelf)
- Planogram compliance
- Price Monitoring and Proper Price Tags
- Current Promotions and Category Activities
- Competitor Activity
- NPDs and New Entrants
- In-store Location and Placement of the Products
- Product Damage and Expiry Date
REGULAR SHELF MONITORING AND MARKET INSIGHTS ARE KEY TO ANY SUCCESSFUL BRAND
